on January 1, 2010, with the formal establishment of the “China ASEAN 10 + 1 free trade zone”, the “7-day tour of Singapore, Malaysia and Thailand” is closer to the common people, and the fragrant rice and pitaya in Thailand are a few cents cheaper… This change is so small that some people can’t even feel it
for others, great changes will take place in production and life. Since the new year’s day of this year, 93% of China’s imports from ASEAN will be subject to “zero tariff” (that is, when the import and export commodities pass through a country’s customs, the Customs set by the government will not impose tariffs on the import and export countries), and the average tariff on ASEAN will be reduced to 0.1%; Similarly, ASEAN will impose zero tariffs on more than 90% of China’s products. Undoubtedly, the small and medium-sized foreign trade enterprises deeply affected by the financial crisis have ushered in a “new blue ocean”
at the beginning of 2010, ye Jun, the sales director of Daishan Risheng Christmas toys and gifts factory in Zhoushan City, received a new year’s gift: the China ASEAN free trade area was completed as scheduled. He told reporters that his factory is a toy enterprise mainly engaged in Christmas series products. 1n the past 2008 and 2009, they suffered from a sharp drop in orders from Europe and the United States and a serious setback in exports. ASEAN is a new emerging market opened up by their factory in recent years, which is second only to the European and American markets. With the implementation of the “zero tariff” preferential policy, their factory can pay less than 10% export tax and 20% 30% import tariff for their products exported to ASEAN every year in the future
Ye Jun also optimistically told reporters that in the case that the old European and American markets have not fully recovered due to the impact of the international financial crisis, from 2010, his company will further exploit ASEAN’s emerging markets with the help of foreign trade e-commerce platforms such as “tool. Com” to overcome the current difficulties< This is the third largest free trade area in the world, the free trade area with the largest population and the largest free trade area among developing countries. The establishment of China ASEAN free trade area is bound to have a far-reaching impact. According to statistics, by the end of 2008, the trade volume between China and ASEAN had reached 231.07 billion US dollars, with an average annual growth rate of 21.6% “business can be settled in RMB, which makes us feel more secure.” Hangzhou Portia Clothing Co., Ltd. is a professional clothing processing enterprise, and the European and American market has always been its key market. 1n the past year, the company made use of the foreign trade membership service of China clothing network international station (EFU. Com. CN), and the clothing processing business from ASEAN market increased rapidly. The orders signed last year in 2010 have exceeded 30 million yuan. Different from the European and American markets, the exchange rate of ASEAN is stable. Some countries like Vietnam can also settle in RMB directly, which effectively reduces the exchange rate risk and improves the profitability of enterprises Xu Ningning, Chinese Permanent Secretary General of the China ASEAN Business Council, said that the completion of the China ASEAN Free Trade Area will be an opportunity to further promote the regionalization of RMB. The free flow of goods will inevitably require the free flow of currency, which makes it possible for RMB to be used in a wider range. He suggested that China should start from ASEAN countries, gradually establish a credit and settlement mechanism for RMB, and then gradually promote RMB to the world< 1n this regard, Zhang Zhouping, assistant researcher of China e-commerce research center, who has long been concerned about small and medium-sized enterprises, also expressed his optimistic view. He pointed out that 2010 is the last year of China's 11th five year plan, and also the key year to consolidate the momentum of economic recovery. Zhang Zhouping also pointed out that this year, the Ministry of Commerce will continue to focus on consumption and external demand to consolidate the momentum of economic recovery; By optimizing the main body, commodity, market and trade mode structure of foreign trade, we can consolidate the status of a big trading country and promote the process of becoming a powerful trading country; This paper summarizes the experience and practice of renting foreign famous brands, merging foreign enterprises and channels, advanced e-commerce and marketing network, and actively explores the ways of independent marketing and export. While consolidating the traditional markets, it also strengthens the development of emerging markets such as ASEAN, Africa, Latin America and the Middle East