PPE

Copenhagen climate summit leads to environmental protection “low carbon” clothing tide

in Copenhagen climate conference, low carbon economy is the hot topic of discussion. This means that substantially improving the productivity of fossil energy and carbon dioxide will be the main task of economic innovation in the coming decades. Will the flapping of this wing bring a storm to Chinese garment enterprises

clothing is also “low-carbon”

low carbon clothing is a broad concept of clothing environmental protection, which generally refers to the methods that can reduce the total carbon emissions of each of us in the process of consuming all clothing, including choosing clothing with low total carbon emissions, choosing clothing made of recyclable materials, And the methods of increasing the utilization rate of clothing and reducing the total consumption of clothing

the industrial economy and society is characterized by the production and sales of high energy consumption products, while the low-carbon economy and society is characterized by the provision and enjoyment of low energy consumption services. For the clothing industry, this will bring new changes. For example, in the future, the clothing enterprises may no longer be the ones who sell more and who sell more expensive will be more profitable, but the ones whose materials and processes are more green and less harmful to the environment will gain more market. 1n the future, there may be many new profit models. Some enterprises will make money through various clothing value-added services, such as training customers how to match, including how to match multiple clothes, how to match old clothes with new clothes to achieve fashion effect; Help customers recycle old clothes; Even organize customers to make their own clothes, and so on. 1n a word, many fantastic ideas that can help consumers use clothing more effectively and provide more pleasure in dressing are likely to create new economic value in the future

as far as the clothing industry is concerned, in order to develop low-carbon economy, technological innovation is the first priority, and cultural development is also indispensable. Specifically, it needs systematic action in three aspects. One is the energy sector, using solar energy, wind energy, bio energy and other low-carbon renewable energy or other clean energy to replace the traditional high-carbon fossil energy; Second, in the process of raw materials, we should develop low-carbon materials, improve various chemical dyes, and develop recyclable fibers, so as to minimize the environmental damage caused by fiber production and dyeing; The third is the cultural link. Clothing is not only a material product, but also can meet people’s spiritual needs. We should advocate green fashion culture, establish a low-carbon and responsible consumption concept, rather than a fashion culture characterized by stimulation and rapid consumption

it should be noted that the clothing industry’s move towards a low-carbon economy is bound to be a breakthrough revolution, which can not be achieved only by the actions of individual organizations, a few enterprises and consumers’ consciousness, but also by institutional innovation. The key to realize the institutional innovation of low-carbon economy of clothing is to increase the price of fossil energy use and carbon dioxide consumption, and provide incentive mechanism for the low-carbon transformation of production and consumption

the history of clothing industry proves that in the era of industrial economy, the improvement of labor productivity depends heavily on the increase of labor price, that is to say, the increase of labor price promotes the research and development of labor-saving technology and the development of labor-saving industry. Then, similarly, in order to develop a low-carbon economy in the future, the clothing industry needs to greatly improve the productivity of fossil energy and carbon dioxide, as well as the prices of fossil energy consumption and carbon dioxide emissions. This can be proved from the practice of the European Union. At present, the per capita energy consumption and carbon dioxide emissions of the European Union are only about half of those of the Americans, largely because the energy prices in Europe are much higher than those in the United States

since there are precedents in developed countries, China may have different paths in the future, but the general direction will not deviate too far. 1t is certain that the long-term and cheap use of traditional fossil energy and carbon dioxide emissions in the era of industrial economy are far away from us. Many Chinese garment enterprises want to be century old enterprises, so they will have to wait until the day when they need to pay for carbon emissions. Only those enterprises that have seen far enough can go on for a longer time

environmental protection fashion shows in major shows

London, UK: environmental protection works show in fashion week

dialogue between environmental protection and luxury has begun, many brands are trying to green concept, and environmental protection clothing has been listed one after another. Bamboo fiber series as a new type of fiber, feel very soft, good air permeability, can quickly dry, and no smell, very suitable for summer wear; 1n addition, linen and cereal fiber raw materials are also good environmental protection fabrics. Some famous footwear brands also began to use natural rubber as the raw material for making new soles, and the body of shoes was made of organic cotton produced by farming

Hanfu environmental protection fashion show

1ncheon, South Korea: Hanfu environmental protection fashion show

various “environmental protection fashion show” show “new design” which is improved and made by designers using “old clothes”. For example, the unique bag is actually made of an old suit; The colorful top is made of old clothes through redesign, cutting and re printing and dyeing; And jeans and old shirts, through the skillful hands of designers, have become the fashionable equipment with full personality in people’s eyes; Even the gorgeous evening dress is refitted from some old wedding dresses. Designers hope to stimulate people’s inspiration and fully tap the potential of old clothes

which big brands support the “environmental trend”

H & amp; M — “1 have organic cotton” member of Organic Cotton Trading Association H & amp; The organic cotton clothing launched by M covers all kinds from underwear to coat. Organic cotton products are sold in men’s clothing, women’s clothing, youth clothing and children’s clothing. H& M also hung the “organic cotton” trademark on the organic cotton clothing to show the difference. At the same time, other fabrics also began to appear on the stage, such as organic wool, recycled wool and polyester. These clothes will be put on H & amp; M in each department, and has a special label

Armani — the most natural and environmentally friendly, Giorgio Armani has been using linen and cereal fiber as raw materials. While constantly updating environmental protection materials, Armani donates a certain amount of money to African children for the purchase of A1DS drugs for each garment sold

guess – the principle of environmental protection. Guess introduces environmentally friendly men’s and women’s jeans made of organic cotton, named after guess green. 1n addition to being made of organic cotton, the washing process of each pair of jeans also uses a very small amount of chemicals and a simple washing method. Even the label is printed with 100% recycled paper and soybean ink, which is completely in line with the principle of environmental protection

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