PPE

Wenzhou won the title of “China footwear export base”

recently, China Chamber of Commerce for import and export of light industry and handicrafts and Wenzhou municipal government held the signing and unveiling ceremony of “jointly building China’s footwear export base” at Shangri La Hotel in Wenzhou. Wenzhou has been awarded the title of “China shoes export base” by China Chamber of Commerce for import and export of light industry and handicrafts

according to the cooperation agreement signed by the two sides to jointly build “China footwear export base”, the chamber of commerce is responsible for providing information on production, trade, science and technology of relevant products at home and abroad to enterprises in the export base; Coordinate and support the export business activities of Wenzhou shoe enterprises, and organize export base enterprises to participate in trade activities such as domestic and international exhibitions; At the same time, a special column of export base will be set up on the website of the chamber of Commerce, and the relevant situation of local enterprises and their products will be publicized and introduced in the journal coordination and service of the chamber of Commerce, so as to promote the brand strategy, formulate the relevant product export standards, improve the quality of products, improve the quality of products, improve the quality of products, and improve the quality of products Organize experts to evaluate the quality of products of export base enterprises, and recommend high-quality products to government departments and society. Wenzhou will give full play to the agglomeration and radiation effect of the export base, increase the support of technology, brand, market and information, lead the transformation and upgrading of shoe leather enterprises, expand the market, truly build “China’s shoe capital” into a national regional brand, and build China’s shoe export base into a demonstration base for foreign trade transformation and upgrading

Wenzhou is one of the birthplaces of China’s shoe leather industry. Since the reform and opening up, especially in the past 20 years, Wenzhou shoe leather industry has developed from quality to brand, and gradually formed a regional industrial cluster with independent brand agglomeration, perfect industrial supporting facilities and developed marketing network. 1n 2010, the total industrial output value of Wenzhou shoe leather industry was 78 billion yuan, and the total value of footwear export was 3.740 billion US dollars

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